The W5 Creators 

The 'Team' consists of Andrej Krysov, Artistic Director and illustrator of 'The W5's of Flyfishing', Jack Serré is the Author and Director of Marketing and Business Development. Ohh... and then there is 'Jack Flyfisher, and his trusty 'Fly-Fishing Hound Krypto'. Jack and Kypto are is the guides to the guide, and Krypto knows loads of the tips and tricks to Flyfishing.